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Google’s AI Search, the Crocodile Effect and Publishers’ “Exposure”

Google’s AI Search, the Crocodile Effect and Publishers’ “Exposure”

This week Shirley Marschall casts her eye over Google's AI search moves and new CMA rules, asking whether visibility ever converts to value… Google’s latest move to AI-ify search, not just by bolting an AI Overview but by turning search itself [...] The post Google’s AI Search, the Crocodile Effect and Publishers’ “Exposure” appeared first on ExchangeWire.com.

Last updated Jun 10, 2026 by ATDb automated enrichment

Source
ExchangeWire
Published
Jun 10, 2026
Topic
Google
Mentions
2

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