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Chloe Chotard

Operator

Chloe Chotard is recognized in the AdTech industry for her ability to connect programmatic strategy with technical execution within large-scale media organizations. Her work spans both demand-side and supply-side programmatic operations, giving her a holistic perspective on the ecosystem that is relatively rare among practitioners at her level. Her career has been shaped by senior roles within major media companies, where she has contributed to programmatic revenue strategy, demand-side partnerships, and the operational infrastructure that underpins modern programmatic advertising. At Verizon Media and Yahoo, she has been involved in navigating the significant platform consolidation and identity challenges that have defined the industry in recent years. Chotard is noted for her practical, execution-focused approach to programmatic, with expertise that bridges the gap between high-level media strategy and the technical realities of ad serving, auction dynamics, and data activation. Her cross-functional experience positions her as a credible voice on topics ranging from header bidding to identity resolution.

Role: Head of Programmatic & Ad TechCompany: Verizon Media / Yahoo

Last updated Jun 11, 2026 by ATDb automated enrichment

Years in industry
10 years

Bio

Chloe Chotard is recognized in the AdTech industry for her ability to connect programmatic strategy with technical execution within large-scale media organizations. Her work spans both demand-side and supply-side programmatic operations, giving her a holistic perspective on the ecosystem that is relatively rare among practitioners at her level. Her career has been shaped by senior roles within major media companies, where she has contributed to programmatic revenue strategy, demand-side partnerships, and the operational infrastructure that underpins modern programmatic advertising. At Verizon Media and Yahoo, she has been involved in navigating the significant platform consolidation and identity challenges that have defined the industry in recent years. Chotard is noted for her practical, execution-focused approach to programmatic, with expertise that bridges the gap between high-level media strategy and the technical realities of ad serving, auction dynamics, and data activation. Her cross-functional experience positions her as a credible voice on topics ranging from header bidding to identity resolution.

Career

  • Senior Programmatic Role

    Verizon Media

Expertise & education

Expertise

Programmatic AdvertisingDemand-Side PartnershipsSupply-Side OperationsHeader BiddingAd Tech StrategyIdentity ResolutionMedia StrategyProgrammatic Operations

Speaking topics

Programmatic StrategyBuy-Side and Sell-Side DynamicsAd Tech Execution at Scale

Recognition

Notable achievements

  • Led programmatic and ad tech strategy at Verizon Media / Yahoo, one of the largest digital media properties globally
  • Developed cross-functional expertise spanning both buy-side and sell-side programmatic operations