Chloe Sherriff

Chloe Sherriff is a well-regarded AdTech journalist and editor at ExchangeWire, one of the industry's most influential trade publications covering programmatic advertising, data, and media technology. She is known for her in-depth reporting on the European AdTech landscape, including the regulatory shifts driven by GDPR and the evolving privacy-first ecosystem, as well as the wave of mergers, acquisitions, and consolidation reshaping the industry. At ExchangeWire, Sherriff has contributed extensively to the publication's editorial output, producing news analysis, features, and interviews with senior figures across the buy side, sell side, and technology vendor community. Her work spans topics including identity resolution, the deprecation of third-party cookies, supply chain transparency, and the growth of retail media and connected TV in Europe. Sherriff is recognized as a credible voice for practitioners seeking to understand complex regulatory and technological shifts in the AdTech space. Her reporting is widely read by executives, traders, and product leaders across the programmatic ecosystem, making her an influential figure in shaping industry discourse.

Last updated Jun 11, 2026 by ATDb automated enrichment