Lindsey Roy

Lindsey Roy is a product leader at DoubleVerify, a publicly traded company widely regarded as a cornerstone of digital advertising trust and transparency. In her role as VP of Product, she oversees the development of solutions that address some of the industry's most pressing challenges: ad fraud prevention, brand safety, viewability measurement, and ad quality assurance across programmatic and direct channels. Her work directly influences how advertisers, agencies, and publishers maintain confidence in the digital advertising supply chain. DoubleVerify's product suite sits at the intersection of data science, machine learning, and policy enforcement, and Roy's leadership reflects a deep understanding of both the technical and commercial dimensions of ad verification. Her role requires navigating a rapidly evolving landscape shaped by signal loss, privacy regulation, and the proliferation of new media environments including CTV and retail media. As a senior product executive at a company that serves many of the world's largest advertisers and platforms, Roy occupies a strategically significant position in the AdTech ecosystem. Her work contributes to industry-wide standards for what constitutes a quality, safe, and measurable ad impression.

• Leads product development at DoubleVerify, a publicly traded ad verification leader serving major global advertisers and platforms
• Oversees product innovation across brand safety, fraud prevention, and viewability in an era of increasing complexity from CTV and retail media