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Michael Tiffany

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Michael Tiffany is the Co-Founder and CEO of Fulcra Dynamics Corporation, where he leads the company's work in personal-data infrastructure. He previously co-founded White Ops, where as CEO he pioneered bot detection and ad-fraud prevention, including the landmark METHBOT and 3ve takedowns carried out with law enforcement.

Last updated Oct 18, 2026 by the ATDb Editorial Team · Connections updated Oct 26, 2026

Role
Co-founder and CEO
Company
Fulcra Dynamics
Based
New York, New York, United States
Boards
1
Connections
3

AI-drafted from public sources12 sources cited

Years in industry
15 years

Bio

Michael Tiffany is the Co-Founder and CEO of Fulcra Dynamics Corporation, where he leads the company's work in personal-data infrastructure. He previously co-founded White Ops, where as CEO he pioneered bot detection and ad-fraud prevention, including the landmark METHBOT and 3ve takedowns carried out with law enforcement.

Career

Roles with a cited source. All linked roles are in the Roles tab.

Expertise & education

Expertise

Bot DetectionAd Fraud PreventionCybersecurityInvalid Traffic (IVT) MitigationProgrammatic AdvertisingThreat IntelligenceDigital Advertising VerificationFraud Operations Takedowns

Speaking topics

Bot fraud and invalid traffic in digital advertisingCybersecurity approaches to ad fraud preventionCriminal enterprises behind ad fraud operationsPublic-private partnerships in fighting digital crimeThe future of digital trust and verification

Recognition

Notable achievements

  • Co-founded White Ops, which grew to protect over 1 trillion digital interactions per week from bot fraud
  • Led the METHBOT investigation, exposing one of the largest ad fraud operations ever discovered, costing advertisers up to $5M per day
  • Partnered with the FBI and Google to dismantle the 3ve botnet operation, resulting in criminal indictments
  • Guided White Ops through acquisition by Goldman Sachs Merchant Banking Division in 2020
  • Oversaw rebranding and expansion of White Ops into HUMAN Security with a broader digital fraud prevention mandate

Awards

Adweek Ad Fraud Fighter recognitionIndustry recognition for 3ve botnet takedown in partnership with FBI and Google

Publications

  • White Ops METHBOT Report (2016)
  • White Ops / Google 3ve Botnet Technical Report (2018)
Connection details