Skip to content
N

Nico Bergemann

VP of Product at Google Ad Manager

Leading product strategy at Google Ad Manager, with a focus on programmatic infrastructure modernization and privacy-safe advertising solutions for publishers at global scale.

OperatorNew York, New York, United States15+ years in industry

Last updated Mar 28, 2026 by ATDb automated enrichment · Connections updated Mar 30, 2026

Bio

Nico Bergemann is a senior product leader at Google, where he serves as VP of Product for Google Ad Manager — one of the most widely used ad serving and monetization platforms in the world. In this role, he oversees the development of publisher-facing tools, programmatic infrastructure, and privacy-preserving advertising solutions, placing him at the center of some of the most consequential decisions in digital advertising today. Bergemann has been a key figure in Google's efforts to navigate the industry's transition away from third-party cookies, working on privacy-safe alternatives and helping publishers adapt their monetization strategies to a changing identity landscape. His work spans the intersection of publisher monetization, real-time bidding infrastructure, and compliance with evolving privacy regulations such as GDPR and CCPA. With a career rooted in large-scale ad technology platforms, Bergemann brings deep operational expertise to product strategy. His influence extends beyond internal product development, as Google Ad Manager's roadmap directly shapes how publishers, agencies, and advertisers transact programmatically across the open web.

Expertise
Ad ServingProgrammatic AdvertisingPublisher MonetizationPrivacy-Safe AdvertisingReal-Time BiddingIdentity ResolutionGoogle Ad ManagerAdTech Product Strategy
Notable Achievements
  • Leading product development for Google Ad Manager, one of the largest ad serving platforms globally serving thousands of publishers
  • Overseeing Google Ad Manager's transition to privacy-safe advertising infrastructure amid the deprecation of third-party cookies
Speaking Topics
Privacy-safe advertising and the future of publisher monetizationProgrammatic infrastructure at scalePublisher tools and ad serving innovation
Connections