A
AppLovin SparkLabs
Palo Alto, California, United States · Founded 2018
51-200 employees
Sourced & current · updated May 30, 2026Website
Creative-tech studio inside AppLovin: builds playable + interactive ad units. Uses AI to generate playables that report ~90% higher engagement than static banners. Founded 2018.
Where they sit
Stack tier: Infrastructure & Data (B)
Creative PlatformMobile Ad Platform
Embedded creative studio within one of the largest mobile ad platforms, offering AI-assisted playable ad production as a competitive differentiator
Ownership
Parent: AppLovin