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BuzzFeed
New York, New York, United States · Founded 2006
501-1000 employees · BZFD
Sourced & current · updated Jun 1, 2026Website
BuzzFeed is a digital media and entertainment company that monetizes massive audience reach through native advertising, branded content, and programmatic display across its portfolio of lifestyle and news properties.
Where they sit
Native AdvertisingContent Discovery
Established but struggling digital media publisher with large millennial/Gen Z audience reach, competing in a crowded and declining digital advertising market