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ByteDance Ocean Engine
Beijing, Beijing, China · Founded 2018
1001-5000 employees
Sourced & current · updated Oct 26, 20261 of 4 facts verified
ByteDance Ocean Engine (巨量引擎) is ByteDance's advertising and marketing platform in China, selling ads across Douyin, Toutiao and Xigua Video.
Where they sit
Demand Side Platform (DSP)Programmatic PlatformPerformance Marketing
One of China's largest digital advertising platforms, serving as the exclusive ad-sales and marketing technology arm for ByteDance's Chinese app portfolio
Ownership
Parent: ByteDance
Subsidiaries