Catalina Marketing

Leading provider of point-of-sale personalized marketing and one of the pioneers in retail media networks

Catalina Marketing operates as a leading retail media and shopper marketing technology company that specializes in delivering personalized promotions and targeted advertising to consumers at the point of sale. The company's proprietary network connects brands with shoppers through personalized offers printed at checkout, digital coupons, and mobile promotions based on actual purchase behavior. Catalina operates one of the largest shopper databases, collecting real-time purchase data from millions of transactions across major grocery, drug, and convenience store chains. The company serves as a subsidiary of Checkout Holding Corp and maintains a significant presence in the retail media ecosystem, working with major CPG brands and retailers to drive incremental sales and customer loyalty. Catalina's technology platform enables brands to reach consumers with relevant offers based on their shopping history, competitive purchases, and category preferences, making it a pioneer in closed-loop marketing measurement. Catalina's solutions bridge the gap between digital and physical retail environments, providing brands with measurable ROI through its ability to track purchase behavior before and after campaign exposure. The company operates across multiple countries and maintains partnerships with leading retailers, positioning itself as a critical infrastructure provider in the retail media and shopper marketing space.