D
Direct Offers
Mountain View, California, United States · Founded 2026
10001+ employees · GOOGL
Sourced & current · updated May 11, 2026
AI Mode shopping ad format announced February 11, 2026. Tailored shopping-offer format for ready-to-buy users. 75M DAU on AI Mode at launch.
Where they sit
Stack tier: Marketing Technology (C)
Retail Media PlatformPerformance Marketing
Native shopping ad format within Google's AI Mode, positioned as a premium lower-funnel commerce placement for purchase-ready consumers
Ownership
Parent: Google Ads