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eMarketer
New York, New York, United States · Founded 1996
201-500 employees
Sourced & current · updated Jun 9, 2026
Leading market research and data analytics firm providing insights, forecasts, and statistics on digital marketing, media, and commerce trends.
Where they sit
Stack tier: Ecosystem Services (A)
Data & AnalyticsMarketing Analytics
Dominant provider of digital advertising and media forecasts; widely cited as the industry standard for digital ad spend data
Ownership
Parent: Insider Intelligence (Axel Springer)