Kochava Foundry

Established player in mobile measurement expanding into privacy-focused data collaboration

Kochava Foundry is a privacy-centric data clean room and marketplace solution developed by Kochava, a leading mobile measurement and attribution platform. The platform enables advertisers, publishers, and data partners to collaborate on audience insights, measurement, and activation in a secure, privacy-compliant environment. Foundry addresses the growing need for cookieless solutions and privacy-first data collaboration in response to regulations like GDPR and CCPA. As part of Kochava's broader suite of marketing intelligence tools, Foundry allows organizations to match and analyze first-party data without exposing raw user-level information. The platform supports use cases including audience discovery, campaign measurement, attribution modeling, and media planning while maintaining strict data governance controls. It operates as a neutral environment where multiple parties can derive insights from combined datasets without compromising individual user privacy. Kochava Foundry competes in the rapidly growing data clean room market alongside solutions from major ad tech players and independent providers. The platform differentiates itself through its integration with Kochava's existing measurement infrastructure and its focus on mobile and cross-device identity resolution, positioning it as a comprehensive solution for marketers navigating the post-cookie advertising landscape.