NBCU Audience Insights Hub

New York, New York, United States · Founded 2021

51-200 employees · CMCSA

Sourced & current · updated May 11, 2026

NBCUniversal's data clean room launched 2021 (announced ONE21 conference). Allows marketers to run privacy-safe queries across linear + digital audience data. Omnicom Omni was first agency partner (March 2022).

Where they sit

Stack tier: Infrastructure & Data (B)

Attribution & AnalyticsPrivacy TechnologyData Management Platform

Leading broadcaster-owned data clean room offering privacy-safe audience insights across linear and streaming inventory

Ownership

Parent: NBCU One Platform