Peacock Arrival Ads

New York, New York, USA · Founded 2026

CMCSA

Sourced & current · updated May 11, 2026

New ad format announced CES 2026 letting brands own the first impression as soon as viewers enter the Peacock platform. Sub-product of Peacock Ads.

Where they sit

Stack tier: Marketing Technology (C)

Connected TV PlatformVideo Advertising Platform

Premium first-impression ad format within Peacock's ad-supported streaming tier, targeting brand advertisers seeking high-impact CTV placements