Roku Curate

Sourced & current · updated May 10, 2026

Roku Curate is Roku's data + audience curation product launched April 2026. Streamlines CTV advertising and data access for buyers. Rolls into Roku's ad-tech platform expansion alongside Roku Exchange (Nov 2025) and Roku Ads Manager (Sep 2024).

Where they sit

Stack tier: Marketing Technology (C)

Customer Data PlatformCTV Platform

Ownership

Parent: Roku