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ViacomCBS

Rebranded

New York, New York, United States · Founded 2019

10001+ employees · VIAC

Sourced & current · updated May 30, 2026

Predecessor name (Dec 2019 - Feb 2022) for the unified company that emerged from the December 4, 2019 CBS Corporation + Viacom Inc. re-merger. Renamed to "Paramount Global" on February 16, 2022 to elevate the Paramount brand.

Where they sit

Stack tier: Ecosystem Services (A)

Attribution & AnalyticsConnected TV PlatformVideo Advertising Platform

Major US media conglomerate and premium video advertising seller, operating across linear TV, digital, and streaming platforms during its 2019–2022 corporate identity period.

Pre-call brief from ATDb — sourced from the live database, current as of May 30, 2026. Not a static screenshot.