Adobe acquires Neolane for $600M
AcquisitionAdobeNeolane
July 23, 2013600M
Last updated May 31, 2026 by the ATDb Editorial Team
Overview
Cross-channel campaign management — Neolane became Adobe Campaign, a core piece of the Adobe Experience Cloud marketing suite.
- Acquirer
- Adobe
- Target
- Neolane
- Deal Value
- $600M
Connections