AT&T acquires AppNexus for $1.6B
AcquisitionAT&TAppNexus
June 25, 20181.6B
Last updated May 31, 2026 by the ATDb Editorial Team
Overview
Set the foundation for Xandr — AT&T's short-lived enterprise ad-tech business. AppNexus DSP + SSP became AT&T's buy-side / sell-side stack.
- Acquirer
- AT&T
- Target
- AppNexus
- Deal Value
- $1.6B
Connections