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Google acquires AdMeld for $400M

Acquisition
GoogleAdMeld
December 13, 2011400M

Last updated May 31, 2026 by the ATDb Editorial Team

Overview

Yield management for publishers: AdMeld helped publishers manage multiple ad networks and exchanges. Folded into DoubleClick for Publishers.

Acquirer
Google
Target
AdMeld
Deal Value
$400M
Connections