May 5 — May 6, 2026
2 changesCategory Spotlight
Debate intensifies over CTV supply authenticity as streamers' inventory outperforms direct publisher offerings, while social video platforms increasingly compete for video ad budgets.
Mentioned:CTVStreamersPublishersSocial Video
This spotlight is part of the CTV Supply Dynamics & AI Talent Shifts Dominate May 5-6 weekly report.