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As discounts proliferate, Adidas must ‘defend newness’

As discounts proliferate, Adidas must ‘defend newness’

In another big growth quarter, the activewear giant said it pulled back on wholesale to avoid promotions on new product.

Last updated Apr 29, 2026 by ATDb automated enrichment

Source
Retail Dive
Published
Apr 29, 2026
Topic
Adidas
Mentions
1