Beet@20: Peter Naylor of Nielsen Says Personalization Is Coming for Everything
Last updated Apr 26, 2026 by ATDb automated enrichment
Details
As Beet.TV celebrates 20 years of documenting media’s endless reinvention, Peter Naylor, chief client officer at Nielsen, offered a reminder that the biggest disruption in television didn’t kill advertising. It upgraded it. From its first video shot at Google’s campus in Mountain View in 2006 to thousands of interviews from CES hallways and industry conferences, [...]