Comcast’s Universal Ads Makes Linear TV Self-Service, Bringing Incremental TV Reach to Advertisers of Any Size

Brands can now advertise on premium Comcast Linear TV inventory alongside streaming through Universal Ads for the first time Universal Ads, Comcast’s self-service ad platform that enables brands of any size to create, buy and measure ads across premium TV, announced the addition of linear television inventory to its platform. Universal Ads now gives brands […]

Last updated Oct 22, 2026 by the ATDb Editorial Team