Disney Makes Super Bowl and Live Events the MVP of Its Upfront Pitch
Last updated May 12, 2026 by ATDb automated enrichment
Details
Disney had over 100 celebrities, but live events and the Big Game were the true stars of its upfront.
Last updated May 12, 2026 by ATDb automated enrichment
Disney had over 100 celebrities, but live events and the Big Game were the true stars of its upfront.