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Dr Pepper gets into microdramas for return of dirty soda-inspired flavor

Dr Pepper gets into microdramas for return of dirty soda-inspired flavor

The social-native series, designed to promote the return of its Creamy Coconut LTO, comes as Keurig Dr Pepper looks to increase marketing investment.

Last updated May 18, 2026 by ATDb automated enrichment

Source
Marketing Dive
Published
May 18, 2026
Topic
Keurig Dr Pepper
Mentions
1