European Telcos, Retailers, and Ad Tech Companies Form European Media Marketplace

This morning a coalition of major European telcos, retailers, data businesses and ad tech companies announced the formation of the European Media Marketplace, a new initiative designed to make it easier to buy ads across a number of major media owners using an array of advertiser-friendly datasets. The founding members of the European Media Marketplace Read More

Last updated Oct 21, 2026 by the ATDb Editorial Team