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Foot Locker debuts year-round basketball brand platform under new chief marketer

Foot Locker debuts year-round basketball brand platform under new chief marketer

Brett O’Brien, previously chief sports officer at PepsiCo, was appointed by the retailer after it was acquired by Dick’s Sporting Goods in September.

Last updated May 13, 2026 by ATDb automated enrichment

Source
Retail Dive
Published
May 13, 2026
Topic
Foot Locker
Mentions
3