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FreeWheel Launches AI Agent Infrastructure to Transform How Premium Video Advertising Is Bought and Sold, Pilots with PMG

MarTech SeriesMarch 11, 2026Business WireRead original

Last updated Mar 11, 2026 by ATDb automated enrichment

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New MCP Server and Intelligence Tools automate negotiation, optimization, and execution, advancing FreeWheel’s mission to modernize premium video transactions. By providing a secure, open foundation for AI-driven automation, FreeWheel is enabling partners to build differentiated capabilities that work best for their needs. FreeWheel, the leading global technology platform for the streaming advertising ecosystem, announced the […]