Hightouch Launches Zero-Fee DSP Marketplace Solution to Unlock Offsite Media Margins
Last updated Mar 31, 2026 by ATDb automated enrichment
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Media networks can now onboard and list audiences to DSP marketplaces like The Trade Desk and Yahoo DSP without secondary revshare fees, cutting total marketplace fees in half Hightouch, the leader in data and AI for marketing, announced direct data onboarding integrations with The Trade Desk and Yahoo DSP, enabling media networks to list and […]