Skip to content
Lessons From Around Europe in How to Win in the TV Market

Lessons From Around Europe in How to Win in the TV Market

One of the questions asked at this year’s New Video Frontiers was whether European broadcasters are rising to the challenges posed by the growth of streaming and the continued shift of ad spend towards the tech giants. In her role as Director of TV at egta, Anne-Laure Dreyfus has a view of all the innovation Read More

Last updated May 11, 2026 by ATDb automated enrichment

Source
VideoWeek
Published
May 11, 2026
Topic
egta
Mentions
1