Podcast Ad Spend Picks Up After Sluggish First Half
Articlemediapost.com
Podcast ad spending hit a new 2026 high in September, Podcast News Daily reports. The top 15 advertisers spent a combined $72.1 million, a 16% hike over August, which held the previous monthly high of $61.9 million. based on an estimate by Magellan AI. The increase signaled an acceleration from the $60 million spent during the entire first half of 2026.
Last updated Oct 22, 2026 by ATDb automated enrichment
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