Samy Wins US, LATAM Accounts For Grindr

Grindr, the location-based social networking and dating mobile app designed primarily for LGBTQ+ people has appointed agency Samy as its US and global influencer AOR. In a separate appointment, the dating app also appointed Samy as its social media agency across Latin America.    Following a competitive pitch, Samy is leading Grindr’s US and global influencer strategy and execution, with a focus on strengthening brand reputation and relevance within GBTQ+ communities worldwide.     The work encompasses always-on editorial storytelling, community-led activations and major cultural events in the US and globally.     Under the Latin American brief, Samy is helping Grindr increase brand engagement and relevance across the region, while driving measurable brand and community growth through content that reflects local GBTQ+ identities and cultures.     The agency's  immediate focus will be Mexico and Brazil, including support for local IP developm

Last updated Oct 23, 2026 by ATDb automated enrichment