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Snickers extends ‘Hungry’ platform around peanut butter products

Snickers extends ‘Hungry’ platform around peanut butter products

The Mars brand is also marketing its Peanut Butter Ice Cream products with an effort around the NFL draft that encourages fans to “Chill.”

Last updated Apr 21, 2026 by ATDb automated enrichment

Source
Marketing Dive
Published
Apr 21, 2026
Topic
Mars
Mentions
1