Stop me if you’ve heard this one before: Gen Z and Gen Alpha see YouTube as a top storytelling platform

2026 was the year that Hollywood fully embraced the wealth of creative talent that has been incubated on YouTube. In response to that trend, Gen Z and Gen Alpha are saying "what took you so long?" The cohorts that make up today's teens and twentysomethings were the test subjects for the Teens and Screens Report, a survey published by the Center for Scholars and Storytellers at UCLA. After talking to 1,500 respondents between the ages of 10 and 24, the researchers found that YouTube is the top storytelling platform for consumers in that age range. Visit Tubefilter for more great stories.

Last updated Oct 22, 2026 by ATDb automated enrichment