VideoAmp and O-N-X Integration to Bring Data-Driven Buying to Local Broadcast TV

Integration supports guaranteed delivery across all 210 U.S. broadcast markets VideoAmp, the media performance platform, announced an integration with O-N-X, an automated transaction infrastructure platform purpose-built for local broadcast television. Through the agreement, the O-N-X platform will incorporate VideoAmp’s nationwide audience and measurement dataset to power predictive delivery intelligence, helping broadcasters and agencies execute more […]