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X is putting up paywalls to turn your multi-tweet posts into “Exclusive Threads”

TubefilterMarch 6, 2026Sam GutelleRead original

Last updated Mar 8, 2026 by ATDb automated enrichment

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Back when X was still known as Twitter, long, rambling threads were often met with ridicule. In 2026, however, X is realizing that those serialized posts can function as a revenue stream, so it's giving its creator community an additional way to unlock monetization. Exclusive Threads, as the new product is known, lets users put portions of their tweetstorms behind paywalls. X is positioning Exclusive Threads as part of what it calls "Creator Subscriptions 2.0". The revamped version of the program launched in 2023 is intended to provide "powerful new tools to grow your subscribers and earn more," according to a tweet from the X Creators account. Visit Tubefilter for more great stories.