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Ben Sylvan

SVP, Connected Media at Keurig Dr Pepper

Building and scaling advertising partnership programs that connect advertisers to consumer data ecosystems and retail media networks.

OperatorNew York, New York, United States15+ years in industry

Last updated Jun 11, 2026 by ATDb automated enrichment

Bio

Ben Sylvan is SVP of Connected Media at Keurig Dr Pepper. Previously, he held the role of Senior Manager, Advertising Partnerships at Amazon, where he oversaw DSP partnership programs connecting major advertisers and agencies to Amazon's consumer data ecosystem and played a key role in scaling Amazon's retail media network into a multi-billion dollar advertising business.

Previous Roles

Senior Manager, Advertising Partnerships

Amazon

Expertise
Retail Media NetworksProgrammatic AdvertisingDSP PartnershipsFirst-Party Data StrategyConnected TV (CTV)Audience-Based BuyingCPG Media StrategyAmazon Advertising
Notable Achievements
  • Played a key role in scaling Amazon's retail media network into a multi-billion dollar advertising business through DSP partnership programs
  • Led connected media strategy at Keurig Dr Pepper, one of North America's largest CPG companies, integrating data-driven advertising across digital and streaming channels
  • Oversaw Amazon DSP partnership programs connecting major advertisers and agencies to Amazon's consumer data ecosystem
Speaking Topics
Retail Media NetworksConnected Media Strategy for CPG BrandsFirst-Party Data and Audience ActivationProgrammatic Advertising PartnershipsThe Future of Brand Advertising in a Streaming World
Connections