Brad Filice

Brad Filice is a creative strategist based in New York who has built a reputation for thoughtful, culturally resonant work at the intersection of brand strategy and digital advertising. At Mojo Supermarket, an independent creative agency known for its distinctive voice and socially conscious campaigns, Filice contributes to strategic development that bridges creative ideation with audience insight and media execution. His career has spanned agency-side roles where he has developed expertise in brand strategy, digital campaigns, and the evolving landscape of audience engagement. While not primarily known as a programmatic or AdTech infrastructure specialist, his work touches on the applied side of advertising technology — how creative and data-driven targeting intersect to deliver meaningful brand experiences. Filice represents a growing cohort of agency strategists who operate at the boundary of creative and technology, understanding how tools like audience segmentation, social platforms, and emerging media channels shape the effectiveness of advertising. His contributions at Mojo Supermarket align with the agency's reputation for purpose-driven, culturally aware work.