Brad Jashinsky
Brad Jashinsky is a Director Analyst at Gartner focused on marketing technology, digital marketing, and the strategies CMOs use to evaluate and deploy MarTech stacks. He covers topics including marketing automation, personalization, customer data platforms, and the intersection of technology and marketing operations, advising enterprise marketing leaders on vendor selection and technology strategy. At Gartner, Jashinsky contributes to flagship research including the Gartner Hype Cycle for Digital Marketing and the annual CMO Spend Survey, and is frequently cited in industry coverage of marketing technology trends. He works directly with marketing executives to help them make sense of a rapidly changing vendor landscape.
Last updated Oct 26, 2026 by ATDb automated enrichment
AI-drafted from public sources1 source cited
- Years in industry
- 15 years
Bio
Brad Jashinsky is a Director Analyst at Gartner focused on marketing technology, digital marketing, and the strategies CMOs use to evaluate and deploy MarTech stacks. He covers topics including marketing automation, personalization, customer data platforms, and the intersection of technology and marketing operations, advising enterprise marketing leaders on vendor selection and technology strategy. At Gartner, Jashinsky contributes to flagship research including the Gartner Hype Cycle for Digital Marketing and the annual CMO Spend Survey, and is frequently cited in industry coverage of marketing technology trends. He works directly with marketing executives to help them make sense of a rapidly changing vendor landscape.
Expertise & education
Expertise
Speaking topics
Recognition
Notable achievements
- Contributor to Gartner's Hype Cycle for Digital Marketing research
- Contributor to Gartner's annual CMO Spend and Strategy Survey