Chad Hickey

Chad Hickey is best known as the founder of Givsly, a purpose-driven marketing and media platform that enables brands to replace traditional advertising incentives — such as gifts and event sponsorships — with charitable donations to nonprofit organizations. Launched in 2018, Givsly repositioned cause-based engagement as a mainstream B2B marketing tool, helping advertisers and media companies align their spending with social impact goals at a time of growing demand for responsible marketing practices. Prior to founding Givsly, Hickey built a career in digital media and advertising sales, including a senior role at Pandora where he worked in advertising partnerships. His experience on the media and ad sales side informed Givsly's model, which is designed to integrate directly into the workflows of media buyers, sellers, and brand marketers. Hickey has been an active voice in conversations around purpose-driven marketing, sustainability in advertising, and corporate social responsibility within the media industry, frequently speaking at industry events and contributing to discussions on how the advertising ecosystem can create measurable social good.

Last updated Oct 27, 2026 by the ATDb Editorial Team