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Erick Tseng

Founder & CEO at Next Chapter

Founding and leading Next Chapter, drawing on a career building scaled ad products at Meta and Google

OperatorSan Francisco, California, United States15+ years in industry

Last updated Jun 11, 2026 by ATDb automated enrichment

Bio

Erick Tseng is the Founder & CEO of Next Chapter, bringing deep expertise in digital advertising and product leadership to his entrepreneurial venture. His career spans senior product roles at Meta (Facebook), where he led Instagram Ads and Facebook Ads product teams, as well as earlier work at Google on Android and HTC. He is recognized for his command of large-scale advertising systems and his ability to build and scale ad products that shape how billions of dollars in spend are managed.

Previous Roles

Director of Product Management, Instagram Ads

Meta (Facebook) (2012-2023)

Product Lead, Facebook Ads

Meta (Facebook) (2012-2023)

Product Manager, Android

Google (2007-2010)

Senior Product Role

HTC (2010-2012)

Expertise
Social AdvertisingLarge-Scale Ad SystemsInstagram AdsFacebook AdsAd Product DevelopmentProgrammatic AdvertisingMobile AdvertisingProduct Leadership
Education
  • B.S. Computer Science, Stanford University
  • M.B.A., Harvard Business School
Notable Achievements
  • Led Instagram Ads product team at Meta, helping scale the platform into a multi-billion dollar advertising business
  • Oversaw Facebook Ads product development influencing hundreds of billions of dollars in annual ad spend
  • Founded Next Chapter, applying deep AdTech and product expertise to a new entrepreneurial venture
Speaking Topics
Scaling Ad ProductsSocial Advertising StrategyProduct Leadership in AdTechMobile Advertising Innovation