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Erin Cigich

Operator

Erin Cigich is SVP of Client Strategy and Operations at Perform[cb], where she leads client-facing strategy and operational execution for the performance marketing platform. She brings deep institutional knowledge to the role, having previously served as President and then CEO of Perform[cb] (formerly Clickbooth) from 2012 to 2022. Her career reflects a rare combination of executive leadership and hands-on operational expertise within the performance marketing ecosystem.

Last updated Jun 11, 2026 by ATDb automated enrichment

Role
SVP, Client Strategy and Operations
Company
Perform[cb]
Based
Sarasota, Florida, United States
Connections
1
Years in industry
15 years

Bio

Erin Cigich is SVP of Client Strategy and Operations at Perform[cb], where she leads client-facing strategy and operational execution for the performance marketing platform. She brings deep institutional knowledge to the role, having previously served as President and then CEO of Perform[cb] (formerly Clickbooth) from 2012 to 2022. Her career reflects a rare combination of executive leadership and hands-on operational expertise within the performance marketing ecosystem.

Career

  • CEO

    Perform[cb] · 2019-2022

  • President

    Perform[cb] (formerly Clickbooth) · 2012-2019

Expertise & education

Expertise

Performance MarketingAffiliate MarketingClient StrategyRevenue OperationsOutcome-Based AdvertisingPartner ManagementAdTech Platform OperationsCustomer Acquisition

Education

  • University of Florida

Speaking topics

Performance Marketing StrategyWomen in AdTech LeadershipOutcome-Based AdvertisingScaling AdTech Operations

Recognition

Notable achievements

  • Served as President and then CEO of Perform[cb] from 2012 to 2022, overseeing the company's evolution and rebranding from Clickbooth to Perform[cb]
  • Recognized in the Business Observer's 40 Under 40 class of 2023
  • Transitioned from CEO to SVP of Client Strategy and Operations, applying deep institutional knowledge to client-facing execution at Perform[cb]

Awards

Business Observer 40 Under 40 (2023)
Connection details