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Jarrett Dobbins

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Jarrett Dobbins is a senior programmatic and data partnerships executive at AMC Networks, where he oversees the company's programmatic advertising strategy and data-driven monetization efforts across its portfolio of linear and streaming properties. In his role, he is responsible for building and scaling relationships with DSPs, SSPs, data partners, and agency trading desks to maximize the value of AMC Networks' premium inventory in an increasingly automated marketplace. Dobbins has built his career at the intersection of premium video content and programmatic technology, helping traditional media companies navigate the transition to audience-based buying and advanced TV advertising. His work spans CTV, streaming, and linear environments, with a focus on leveraging first-party data and identity solutions to deliver measurable outcomes for advertisers. As a practitioner in the advanced TV and streaming advertising space, Dobbins is recognized for his operational expertise in standing up programmatic infrastructure within a major media company and forging strategic data partnerships that enhance targeting and measurement capabilities. He represents AMC Networks in industry conversations around the evolving programmatic ecosystem for premium video.

Last updated Jun 11, 2026 by ATDb automated enrichment · Connections updated Jun 15, 2026

Role
VP, Programmatic & Data Partnerships
Company
AMC Networks
Based
New York, New York, United States
Connections
1
Years in industry
12 years

Bio

Jarrett Dobbins is a senior programmatic and data partnerships executive at AMC Networks, where he oversees the company's programmatic advertising strategy and data-driven monetization efforts across its portfolio of linear and streaming properties. In his role, he is responsible for building and scaling relationships with DSPs, SSPs, data partners, and agency trading desks to maximize the value of AMC Networks' premium inventory in an increasingly automated marketplace. Dobbins has built his career at the intersection of premium video content and programmatic technology, helping traditional media companies navigate the transition to audience-based buying and advanced TV advertising. His work spans CTV, streaming, and linear environments, with a focus on leveraging first-party data and identity solutions to deliver measurable outcomes for advertisers. As a practitioner in the advanced TV and streaming advertising space, Dobbins is recognized for his operational expertise in standing up programmatic infrastructure within a major media company and forging strategic data partnerships that enhance targeting and measurement capabilities. He represents AMC Networks in industry conversations around the evolving programmatic ecosystem for premium video.

Career

  • Director, Programmatic Sales

    AMC Networks · prior to VP role

  • Programmatic Sales

    AMC Networks · earlier tenure

Expertise & education

Expertise

Programmatic AdvertisingData PartnershipsConnected TV (CTV)Advanced TV AdvertisingAudience-Based BuyingFirst-Party Data StrategyStreaming MonetizationSupply-Side Partnerships

Speaking topics

Programmatic monetization in premium videoData partnerships and identity in streaming advertisingAdvanced TV and CTV advertising strategy

Recognition

Notable achievements

  • Built and scaled AMC Networks' programmatic and data partnership infrastructure across linear and streaming inventory
  • Established strategic relationships with major DSPs, SSPs, and data partners to drive automated revenue growth at AMC Networks
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