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JC

Jodie Cook

Thought Leader

Jodie Cook is a serial entrepreneur best known for founding and scaling JC Social Media, a UK-based social media agency, before pivoting to the frontier of AI-driven coaching technology with Coachvox AI. Her career trajectory — from hands-on agency operator to AI product founder — has made her a distinctive voice at the intersection of marketing technology, artificial intelligence, and entrepreneurship. She is widely followed for her practical, forward-looking perspectives on how AI is reshaping marketing, advertising, and business coaching. Through Coachvox AI, Cook pioneered the concept of AI-cloned coaching, enabling entrepreneurs and thought leaders to scale their expertise through personalized AI models trained on their own knowledge. This work placed her at the forefront of conversations about AI's role in marketing technology stacks, content personalization, and the future of human-AI interaction in commercial contexts. Her agency background gave her a grounded, practitioner's lens that distinguishes her commentary from purely theoretical analysts. Beyond her company-building, Cook is a prolific Forbes contributor, author, and public speaker, regularly addressing audiences on entrepreneurship, AI adoption, and the evolving marketing landscape. Her ability to translate complex AI concepts into actionable business strategy has earned her a loyal following among marketers, founders, and AdTech practitioners seeking to understand and leverage emerging technologies.

Last updated Jun 11, 2026 by ATDb automated enrichment

Role
Founder
Company
Coachvox AI
Based
Birmingham, United Kingdom
Years in industry
15 years

Bio

Jodie Cook is a serial entrepreneur best known for founding and scaling JC Social Media, a UK-based social media agency, before pivoting to the frontier of AI-driven coaching technology with Coachvox AI. Her career trajectory — from hands-on agency operator to AI product founder — has made her a distinctive voice at the intersection of marketing technology, artificial intelligence, and entrepreneurship. She is widely followed for her practical, forward-looking perspectives on how AI is reshaping marketing, advertising, and business coaching. Through Coachvox AI, Cook pioneered the concept of AI-cloned coaching, enabling entrepreneurs and thought leaders to scale their expertise through personalized AI models trained on their own knowledge. This work placed her at the forefront of conversations about AI's role in marketing technology stacks, content personalization, and the future of human-AI interaction in commercial contexts. Her agency background gave her a grounded, practitioner's lens that distinguishes her commentary from purely theoretical analysts. Beyond her company-building, Cook is a prolific Forbes contributor, author, and public speaker, regularly addressing audiences on entrepreneurship, AI adoption, and the evolving marketing landscape. Her ability to translate complex AI concepts into actionable business strategy has earned her a loyal following among marketers, founders, and AdTech practitioners seeking to understand and leverage emerging technologies.

Career

  • Founder & CEO

    JC Social Media · 2011-2022

  • Forbes Contributor

    Forbes · 2018-present

Expertise & education

Expertise

AI in MarketingMarketing Technology (MarTech)Social Media MarketingAI-Powered Coaching PlatformsContent PersonalizationEntrepreneurship and ScalingThought Leadership MonetizationAgency Operations

Education

  • BA, University of Birmingham

Speaking topics

AI's role in marketing and advertisingBuilding and scaling AI-powered productsEntrepreneurship and business exitsThe future of coaching and personalization with AISocial media strategy and agency operations

Recognition

Notable achievements

  • Founded and scaled JC Social Media into a leading UK social media agency before a successful exit
  • Founded Coachvox AI, pioneering the AI-cloned coaching category for entrepreneurs and thought leaders
  • Prolific Forbes contributor with hundreds of articles on entrepreneurship and AI
  • Author of multiple books on entrepreneurship and mindset

Awards

Recognized in various UK entrepreneurship and business awards for agency growth

Publications

  • Forbes (regular contributor)
  • How to raise entrepreneurial kids (book)
  • Chasing the Sun (book)