Marty Weintraub

Marty Weintraub is best known as the founder of aimClear, a Duluth, Minnesota-based digital marketing agency that became a recognized leader in paid social advertising, psychographic audience targeting, and programmatic strategy. He is widely credited with advancing the industry's understanding of how to use Boolean logic, graph search, and platform-native tools to construct highly granular audience segments — techniques that influenced a generation of social media advertisers and helped establish paid social as a rigorous, data-driven discipline rather than a brand awareness afterthought. Weintraub built aimClear into an award-winning agency with a reputation for technical depth and measurable performance, earning recognition from major industry bodies including the US Search Awards and others. His agency's work spans B2B and B2C clients across verticals, with particular strength in integrating paid social with broader programmatic and search strategies. He has authored training curricula and written extensively on advanced targeting methodologies, contributing to the professional development of thousands of digital marketers. As an international conference speaker, Weintraub is a fixture at events including SMX, Pubcon, SearchLove, and Social Media Marketing World, where he is known for dense, technically sophisticated presentations that push practitioners beyond surface-level platform use. His influence extends through his writing, agency work, and mentorship, making him one of the more enduring practitioner-educators in the AdTech and digital marketing space.

Last updated May 30, 2026 by the ATDb Editorial Team