Chief Revenue Officer at TripleLift
Co-founding Lost Remote (acquired by Adweek) and leading revenue growth at TripleLift, bridging media industry insight with programmatic and native advertising expertise.
Last updated Mar 28, 2026 by AI Enrichment
Natan Edelsburg is a prominent figure in the AdTech and media industry, best known for his leadership roles at the intersection of content, advertising technology, and revenue strategy. As Chief Revenue Officer at TripleLift, one of the leading programmatic native advertising platforms, he oversees the company's revenue operations and has been a key driver of its expansion into connected TV (CTV) and other emerging advertising channels. His work has helped position TripleLift as a significant player in the shift toward more contextually relevant and less intrusive advertising formats. Before his role at TripleLift, Edelsburg built a strong reputation in the media and AdTech space through his work at Lost Remote, a social TV and media industry news site he co-founded, which was later acquired by Adweek. His editorial and entrepreneurial background gave him a unique perspective on how media consumption trends intersect with advertising technology, making him a credible voice on topics ranging from streaming and CTV to native advertising and programmatic innovation. Edelsburg is recognized in the industry not only as an operator but also as a thought leader who has contributed to conversations around the evolution of digital advertising, the rise of streaming media, and the future of brand-safe, high-quality ad experiences. His dual background in media entrepreneurship and revenue leadership distinguishes him within the AdTech ecosystem.
Lost Remote (acquired by Adweek) (2010-2016)
TripleLift (2016-2019)