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Steven Rinella

Evangelist

Steven Rinella is a hunter, writer, and conservationist widely recognized as the founder of MeatEater, a media brand built around hunting, fishing, wild game cooking, and outdoor conservation. He hosts the MeatEater podcast and television show, which airs on Netflix and other platforms, and has authored multiple bestselling books on hunting and wild food. His work has made him one of the most prominent voices in the modern hunting and outdoor lifestyle space. Rinella built MeatEater from a passion project into a full-scale media company encompassing television, podcasting, digital content, e-commerce, and licensing. The brand has attracted significant investment and expanded into gear, apparel, and educational content. His approach blends storytelling, conservation advocacy, and culinary exploration, earning him a broad audience beyond traditional hunting demographics. Steven Rinella has no known professional background or involvement in the advertising technology (AdTech) industry. This profile was requested under a MeatEater company context, but Rinella's expertise lies in outdoor media, conservation, and hunting culture — not programmatic advertising, identity resolution, or related AdTech disciplines.

Last updated Jun 11, 2026 by ATDb automated enrichment

Role
Founder and Host
Company
MeatEater
Based
Bozeman, Montana, United States

Bio

Steven Rinella is a hunter, writer, and conservationist widely recognized as the founder of MeatEater, a media brand built around hunting, fishing, wild game cooking, and outdoor conservation. He hosts the MeatEater podcast and television show, which airs on Netflix and other platforms, and has authored multiple bestselling books on hunting and wild food. His work has made him one of the most prominent voices in the modern hunting and outdoor lifestyle space. Rinella built MeatEater from a passion project into a full-scale media company encompassing television, podcasting, digital content, e-commerce, and licensing. The brand has attracted significant investment and expanded into gear, apparel, and educational content. His approach blends storytelling, conservation advocacy, and culinary exploration, earning him a broad audience beyond traditional hunting demographics. Steven Rinella has no known professional background or involvement in the advertising technology (AdTech) industry. This profile was requested under a MeatEater company context, but Rinella's expertise lies in outdoor media, conservation, and hunting culture — not programmatic advertising, identity resolution, or related AdTech disciplines.

Career

  • Author and Journalist

    Freelance / Various Publications · 2000s-2012

  • Host

    MeatEater (Travel Channel / Sportsman Channel) · 2012-2017

Expertise & education

Expertise

Outdoor MediaHunting and ConservationWild Game CookingPodcast ProductionBrand BuildingNature WritingTelevision Production

Education

  • BA, University of Montana
  • MFA, University of Montana

Speaking topics

Conservation and public lands advocacyEthical hunting and wild foodOutdoor media and brand building

Recognition

Notable achievements

  • Founded MeatEater, which became a Netflix original series
  • Authored multiple New York Times bestselling books including 'The Meateater Fish and Game Cookbook'
  • Grew MeatEater into a multi-platform media and e-commerce brand with significant private equity backing

Awards

Multiple hunting and outdoor media awards

Publications

  • The Meateater Fish and Game Cookbook (2018)
  • Meat Eater: Adventures from the Life of an American Hunter (2012)
  • American Buffalo: In Search of a Lost Icon (2008)
Steven Rinella — Founder and Host at MeatEater | ATDb