4C Insights

Rebranded

Chicago, Illinois, United States · Founded 2011

51-200 employees · $56M

Sourced & current · updated Oct 24, 20261 of 5 facts verified

4C Insights was a social and TV advertising data, measurement and media-activation company. Mediaocean agreed to acquire it on July 13, 2020; its Scope product became part of Flashtalking, now Innovid by Mediaocean. It is unrelated to Scope3.

Where they sit

Stack tier: Infrastructure & Data (B)

Social Media ManagementConnected TV PlatformMarketing Platform

Cross-channel advertising analytics and audience intelligence platform for social and TV, acquired by Mediaocean in 2020 and folded into Flashtalking

Ownership

Parent: Mediaocean

Competitors