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AdMeld

Defunct

New York, NY, United States · Founded 2007

51-200 employees · ~$15M

Sourced & current · updated Jun 3, 2026

Pioneering SSP founded 2007. Acquired by Google December 2 2011 for $400M, then shut down by Google ~2013. Featured prominently in 2024 DOJ ad-tech antitrust trial as evidence of Google's anti-competitive acquisitions.

Where they sit

Stack tier: Infrastructure & Data (B)

Supply Side Platform (SSP)Programmatic Platform

One of the top three SSPs in the market at the time of acquisition, serving premium publishers and competing directly with Rubicon Project and PubMatic

Ownership

Parent: Google

Recent moves

Pre-call brief from ATDb — sourced from the live database, current as of Jun 3, 2026. Not a static screenshot.